As a recent graduate with a master’s in Public Relations, I have completed two public relations campaigns for not-for-profit organizations, and one project that focused on creative problem solving for another not-for-profit, and one independent research case study. All four projects were the result of a semester’s worth of work and both primary and secondary research.
My master’s thesis project was completed for a not-for-profit organization called Welcome Baby USA. This video gives an overview of my master’s project, including the research, goals, objectives, strategies, tactics, and evaluation.
“Welcome Baby USA: Achieving Fundraising and Awareness Goals for a Non-Profit Organization”
You can view the entirety of my master’s project here
“Tourism Public Relations”- A case study surrounding FunSpot America Theme Parks
I completed an independent research paper for the completion of my master’s in public relations. For this paper, I conducted a case study on a small independent theme park located in Orlando, Fl. I studied their social and traditional media and communications plan to better understand their success within one of the most competitive tourist markets in the world.
You can view my full independent research paper here.
“Reaching a New Audience for Connect Life”
This project was completed for my Public Relations Management course and was a collaborative PR campaign for ConnectLife, a not-for-profit organization based in Buffalo, NY.
Organizational Creativity: “Riverside Business Association”
This project was completed for a course called Organizational Creativity. The purpose of the course was to explore applications that provides insights into ways in which creativity can be enhanced and introduced in organizations. The project was a collaborative group effort on behalf of The Riverside Business Association of Buffalo NY.
